October 10, 2023

Zixi enhances live streaming for Visaic Interactive Platform

WALTHAM, MA [Oct 10, 2023]Zixi, the industry leader for enabling cost-efficient and highly
scalable live broadcast-quality video over any IP network or protocol and provider of the award-
winning Software-Defined Video Platform (SDVP®), today announced that Visaic has integrated
Zixi’s award winning technology into the Visaic Interactive Platform(VIP).
VIP is a SaaS based product that is designed for sports leagues, federations, teams and college
conferences as well as entertainment brands that want to expand viewership and increase

VIP provides sports brands with modern and interactive user experiences on any device along
with hybrid monetization options and AI based tools to grow their brand value and revenue
streams. Central to VIP is an AI-powered monetization intelligence engine that provides the
ability for organizations to drive engagement decisions, marketing decisions and tools to convert
casual fans into passionate followers.
VIP enables live streaming at scale and reaches fans wherever they are: Web, Social , FAST
platforms, and Theaters.

The Zixi SDVP enables VIP to deliver flawless quality along with advanced features such as Live
DVR, Game stats, Live clipping, Highlights and Game downloads. Zixi’s superior efficiency
eliminates the need for excessive virtual machines, leading to reduced infrastructure
requirements and substantial cost savings.

By significantly cutting infrastructure costs, Visaic can help Sports media organizations to create
new business models and opportunities to generate revenue. Visaic utilizes key components of
the SDVP to transport broadcast quality, ultra-low latency live video over any IP network
Also critical to the Visaic Interactive Platform are the Zixi ZEN Master control plane’s capability to
orchestrate live events with alerts and alarms that support automating live event monitoring at

The Zixi Broadcaster delivers high transcode quality of transcode quality, hitless failover, and
high reliability at scale with ultra-low latency error free transport and transcoding. Zixi
dramatically improves processing capacity, requiring 95% less compute as well as helping
reduce transport stream egress cost by up to 50% allowing organizations to maximize their
resources, minimize expenses and deliver broadcast-quality video content reliably with the result
being the lowest total cost of ownership of live video streaming implementations.
The Zixi protocol delivers error-free video, compresses null packets, typical in broadcast streams,
and is also video aware removing repetitive packets resulting in 30% to 50% lower bandwidth
requirements on the network.

“Zixi’s dyanamic set of APIs and transcoding ability enables live streaming across multiple
devices at the highest quality,” said Abhishek Shivadas, Co-Founder & CTO at Visaic. “The
integrated offering allows us to quickly onboard new brands and deploy VIP to sports lovers all
around the world.”

“Visaic’s fully managed service serves some of the newest and exciting brands in sports,” said
Peter Dawidzik, Senior Director of Sales, Zixi. “ZEN Master and the Zixi protocol enable them to
monitor QoE and captures real-time data making it easy, secure and reliable to deliver events in
high definition.”

About Zixi
Zixi provides the cloud based and on-premises Software-Defined Video Platform (SDVP®) that
enables reliable broadcast-quality video delivery over any IP network, any protocol, any cloud
provider and any edge device. The company offers technologies for broadcasters, enterprises,
over-the-top video providers, sports leagues, service providers, cable operators and Telcos
around the world, giving them the lowest TCO in the industry. Many of Zixi’s clients are
delivering and managing thousands of streams, and there is no other alternative in the market
that can provide 99.999%+ reliability at scale. Zixi simplifies building and managing congestion-
aware live video routes on any network, with support for 18-protocols across any operating
environment, with products that are purpose built to provide market leading performance,
universal interoperability and an operational control plane that simplifies management and
orchestration at scale. With 15+ years of innovation and expertise, the Zixi Enabled Network has
grown to over 1000+ media customers and 400+ OEM and service providers that deliver
20,000+ channels daily, with 110,000+ deployed instances in over 120 countries, gathering over
9 billion data points a day while delivering over 100,000 live sporting events a year. This
powerful ecosystem of the largest media organizations in the world exchanging live video allows
for the creation and acceleration of new content acquisition, business models, and opportunities
to reduce cost and generate revenue.

About Visaic
Based in San Diego, Visaic Inc. is a market-proven SaaS solution applying machine learning and
data IQ on its content platform for organizations looking to directly engage, grow, and monetize
their audiences. We’ve created an innovative business model providing mid-markets with
advanced solutions to lower costs, increase distribution, capture valuable data and drive revenue
for sports brands, teams, leagues, federations, and entertainment properties.

For more information, contact:
Zixi: Denise Williams, Bubble Agency, +1 503 806 0755,
Visaic: David Migdal, Here and Now Public Relations, +1 201-602-2910,